
Page experience and SEO: do not let the score replace the page
A site owner can spend a whole meeting discussing a speed score without asking whether the page answers the visitor’s question.
THE NOESIS JOURNAL
Ideas for the people making websites, building online stores and finding a better way to work. Take a question, follow a topic and see where it leads.
Design, commerce and technology. A few things worth thinking about.

A site owner can spend a whole meeting discussing a speed score without asking whether the page answers the visitor’s question.

A stylesheet often becomes difficult long before it becomes large.

An online store can look unchanged after an upgrade while a crucial job behind the screen stops working.

A model that writes a convincing answer is not necessarily a model that knows your returns policy.

A delivery update belongs on a phone.

The person who updates opening hours may notice a WordPress change before the developer does.

Some website improvements barely announce themselves.

A surveyor opens a job on a phone, walks into a building with poor reception and needs the notes to remain available.

State of the Word’s focus on open-source freedoms raises a practical business question: can another person understand, edit and maintain your site?
