A Magento wish list can be a useful shortlist instead of a forgotten heart icon
A heart icon promises that a customer can come back later.
THE NOESIS JOURNAL
Ideas for the people making websites, building online stores and finding a better way to work. Take a question, follow a topic and see where it leads.
Design, commerce and technology. A few things worth thinking about.
A heart icon promises that a customer can come back later.

Use the moment after checkout to explain the order, set expectations and make the next question easier to answer.

A customer asking for your opening hours should not wait through an elaborate analysis.

A supplier comparison is only useful if the rows mean the same thing.

A product page can ask for the same information several times.

“Processing” may be an accurate internal status and an unhelpful answer to a customer.

Use Theme Blocks to give your team useful editing freedom, supported by a clear design system and performance checks.

A scheduling app can look excellent on one phone and awkward on a tablet beside a reception desk.

“We deliver innovative solutions” gives a prospective customer very little to work with.
